Writing For His Glory



When I started writing, it all seemed so simple.

I had a message that I felt God was calling me to share, so I wrote.  I wasn’t particularly bothered about who was reading.  Each comment encouraged me and I came to appreciate the community I found, but mostly my focus was on writing what I felt called to write.

I quickly discovered it gets much more complicated…

As I learned more about blogging and connected more with blogging communities, I discovered there were all kinds of other things to consider: social media, growing email lists, creating the right images for your posts, understanding Facebook algorithms, and SEO… (I still have no idea about that so please don’t ask!)

On the one hand it was tiring and confusing and there just wasn’t time.  On the other hand people were constantly telling me how important these things were and that my aim should be to grow my number of readers.

It’s a tension, and one which I think is experienced by most Christian writers and speakers.  As Christians, we are called to humility – to love God and serve others rather than seeking to build ourselves up.

But at the same time we are called to let our light shine.  God wants us to impact others for him – through our writing, our speaking and the way we live.  We are not called to hide the light he has given us.  If we have a message to share, surely we want it to reach as many people as possible.

But how do we do that with integrity?

I was delighted to hear of a new book tackling this very subject: Influence: Building A Platform That Elevates Jesus (Not Me) by Kate Motaung and Shannon Popkin.  I hadn’t encountered Shannon or her writing before reading this book, but Kate is someone who has encouraged me in my writing from the very start and I have always appreciated her humility and the way she points to Jesus, so I knew she would have helpful insights to share.


I was not disappointed.  The book is not so much a “how to” guide, but a “why to” guide.  It focusses on examining your heart and your motivation for writing or sharing.  Kate and Shannon each share parts of their own stories as well as pointing us to the Bible and the example of Jesus.

Here are a few of my favourite quotes:

“God asks us to build onto what Jesus has already accomplished.  We are simply extending the reach of Christ into a dark and hurting world that desperately needs Him.”

“When others see the light and are drawn to God, it won’t be because you have learned the correct tactic for shedding light or because you will have targeted the perfect patch of darkness.  No, your role is to simply step onto the platform God has given you and to share the light, or understanding, which you have received.”

“The praise of other people is a strong undertow that can pull us away from our original mission to elevate Jesus.”

“If I have any sort of following, if I have sold any books, if my work online or in person has had any influence whatsoever, it is all grace.”


Reading the book caused me to reflect on my own experience and some of the lessons I have learned on this subject as I’ve been blogging, so here are some of my thoughts:

Write what you’re called to write
I have been guilty at times of submitting my work in the hope of exposing it to a larger audience, rather than because it is a place where my writing actually fits.  This usually leads to rejection and disappointment.
By contrast, when I heard about the opportunity to write regularly for Gracefully Truthful, I knew it was the perfect fit for me.  I was accepted straight away and every time I receive details of the assignments available for the coming months, I feel inspired and excited and there are several I’d love to write!

Don’t waste time on things you don’t enjoy
Blogging caused me to try out various social media platforms.  To my surprise I discovered that Twitter is the one I enjoy and Pinterest is one that I don’t enjoy or understand at all.  I know that many people love Pinterest but it just doesn’t work for me.  If I was to use it, it would be for all the wrong reasons, so I have chosen to focus my attention elsewhere.

Seek real community
Don’t use others to build your platform or try to get ahead.  Don’t see other writers as competition.  As a much more experienced writer said to me at a writing conference I attended, “We’re all on the same journey, just at different points.”  The Christian writing community is amazingly encouraging and supportive and I am so grateful for the friendships and connections I’ve made.  For me, these are only worthwhile if they are genuine.

Trust God
I have published posts which I thought were some of my best, linked them up to several link-ups, and shared them on social media, only to be disappointed by how few views they received.  By contrast when I took a blogging break in October, during the first week of not posting my blog got more views than any week in the past six months!  It was as if God was reminding me that he is in charge of how many people read what I write and I need to trust him, which brings me to my next point…

It’s not all about numbers
I would rather have one person read a post and be helped or challenged or encouraged in a meaningful way than have a hundred people read it and forget it.  We never truly know the impact our words are having.  On a few occasions I have received a comment or a message from someone who has been following my blog for a while but has never commented before, saying how much they have appreciated what I share.  Those comments are precious!

Don’t lose your focus
It’s easy to get distracted.  We need to stop regularly to consider why we do what we do, to examine our motivation and look at who we are really seeking to glorify with our writing.  I love this song by Casting Crowns – I’ve been listening to it a lot lately and it definitely helps me to refocus on what really matters.

What about you?  I’d love to hear your thoughts on this and any tips or experiences you have to share.

You can find out more about Influence and here along with details of an online book discussion beginning on 4th February.  You can find it on Amazon at these links: UK, US.
I only feature books on my blog that I can wholeheartedly recommend.  Amazon links are not affiliate links but are provided for your convenience.

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57 thoughts on “Writing For His Glory

  1. I appreciated this review. I find it most difficult to balance the tension between writing and building a platform. The latter makes me so uncomfortable. I loved the song as it brings us back to the only important thing – Only Jesus. May my family and friends remember Him in my life and in anything I have done. Blessings!

    Liked by 1 person

  2. Oh this, Lesley, right here –>’Don’t use others to build your platform or try to get ahead. Don’t see other writers as competition.’

    Trying to get more readers and viewing others as some weird kind of competition can too easily creep onto my radar. Jealousy is the ultimate relationship killer … and isn’t relationship what we’re doing as we blog, connect, build each other up, do community with other kindred spirits.

    Your words are so wise on so many levels … as soon as I post this comment I’m going to re-read all over again.

    So glad you’re in my life, friend …

    Liked by 1 person

    1. Thanks, Linda! Yes, jealousy is a killer. We need to focus on the fact that we’re all in it together and continue to build one another up. Thank you for the way you do that – I’m glad you’re in my life too! 🙂


  3. Such wise insight here, Lesley. Thank you. I love the song! Yes, it’s all about Him, not about us! It’s so easy to slip into people approval or jealousy. Thank you for reminding us to keep our focus on Jesus. Love and blessings to you!

    Liked by 1 person

  4. Wonderful advice, Lesley. I think we all have to learn these lessons for ourselves (more or less). It is so good to hear it from a seasoned, successful blogger. We all must learn to write what we feel called to write.

    Liked by 1 person

  5. I walk this same tightrope, wanting to share authentic words, desiring the satisfaction of sharing those words with as many readers as possible–but not wanting to be a slave to SEO and all the other alphabet soups that govern the blogging universe.
    Thanks for the way you navigate this so gracefully.

    Liked by 1 person

  6. This was so well timed for me today. My dream of writing a book is resurfacing and all this platform and numbers stuff is very overwhelming to me. Thank you for your thoughtful words. laurensparks.net

    Liked by 1 person

  7. I love your review of Influence. It is the perfect book to point us to Jesus in all we do but it is also a good conversation starter. Your ideas help me to focus on writing what I love best. I should know that when writing if it doesn’t feel right to me, chances are its not going to glorify God or connect with my readers. Thank you for this review and your own thoughts.

    Liked by 1 person

    1. Thanks, Mary! I agree, it has opened up a good conversation. It’s helpful to read different people’s thoughts on the book as well as on the whole issue of influencing others and how we keep our focus.

      Liked by 1 person

  8. I just purchased this book! I can’t wait to read it. It looks fabulous (and like the lessons I need!) This writing world can get very overwhelming. But this looks like a great way to refocus.

    Liked by 1 person

  9. Well said, and I’m so glad this book is out there now! We have to be intentional about remembering our message and purpose. Supporting one another helps a lot with that effort as well.

    Liked by 1 person

  10. Lesley, what a great post! I really want to read Kate and Shannon’s book. I’m going to have to wait for a bit though.

    I so appreciate the perspective and heart you shared on this topic of writing for Jesus and not worrying about the numbers. This is a topic I frequently remind myself about…what matters most is that I’m sharing the words God has given me to share. And He will bring the readers—many or few—who need to read those words.

    Liked by 1 person

    1. Thanks, Jeanne! I’m sure you will like the book. Yes, it definitely helps to keep our eyes on God, writing what he wants us to write and trusting him to get it to the people who need it.


  11. I need to get active again reviewing books. I missed this launch party, but it sounds like such an excellent book. Thanks for sharing on the #LMMLinkup this past week.

    Liked by 1 person

  12. Your post is so encouraging to keep on writing what God calls us to write not worrying about who is reading. He will send the ones who most need to hear our words. And, yes, we are supposed to let our lights shine so others can see Jesus. Blessings to you!

    Liked by 1 person

  13. Lesley, great advice here. It is so easy to get overwhelmed with all the things we should be doing to be a successful blogger, that sometimes it takes the joy out of it. At first I was oblivious to all the things I was supposed to do, and then I started reading articles and listening to podcasts, and suddenly I was doing nothing right. Then I realized I can’t do it all. There is just one of me. I keep coming back to your points. We need to do the things we enjoy and write what we are called to write. This sounds like a wonderful book. I want to check it out.

    Liked by 1 person

    1. Thanks, Theresa! Yes, there are so many things we could be doing with writing and blogging. It is helpful to remember our purpose and try to focus our attention on the things that really matter!


  14. Love, love, love this!! Thank you for sharing your heart and review of the book. I’m definitely getting this one! I can’t wait to read it. Blessings on your ministry! 🙂

    Liked by 1 person

  15. Certainly one of the most practical, insightful and helpful posts that I have read in a while – and so needed for me right now. I spend way too much “worrying” about the effectiveness of my blog (as a whole) and how it compares to all the other wonderful writers I read…and much less on actually writing the words – and the joy of writing for His glory! Thanks for the refocus!!

    Liked by 1 person

    1. Thanks, Jennifer! I’m so glad you found it helpful. Comparing ourselves to others can be a big distraction from what we are called to write and from why we are doing it. I always find your words helpful!


  16. Um. I can’t believe I forgot to pray for my blog! There are so many things to learn and consider, but in the end, it’s all about God and allowing him to be glorified in our writing. Thanks for the encouragement.


    1. Thanks for visiting, and I’m glad you found it encouraging! It’s easy to lose our focus at times but, as you say, in the end it’s all about God.


  17. This >>> “I would rather have one person read a post and be helped or challenged or encouraged in a meaningful way than have a hundred people read it and forget it.” Thank you! Your words have been such a blessing to me—and thank you for sharing that song. Blessed beyond measure!

    Liked by 1 person

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